As you deserved something greater.

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iflix Lifecycle Journey 2017
Art Direction
Branding
Digital
iflix
March 24, 2018

Another day for another sets of emails.

I was told that emails will end up in Promotions tab if there’re too much images. So for on boarding journey, experience team was planning to send out a set of edms with nearly no images. My idea is to make these copy-led and a bit of data-related as users like details. I drafted the copy angle and it was then refined by Adriana.

Copywriter – Adriana

JOB1WelcomeEmail
JOB1DWOEmail
JOB1PlatformEmail
JOB1PersonalizationEmail
JOB1ExpiringUserEmail


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